The Approach for Reflaire

We set out to build a visually immersive, fast, and intuitive try-on experience that fashion brands could easily adopt. Our focus was to simplify the UX, optimize AI performance, and create a scalable design system that elevated brand perception while improving functionality.

Steps Taken

  • Smart Garment Mapping: We developed a custom AI pipeline that could handle complex Indian garments—like lehengas, sarees, and sherwanis—ensuring they drape naturally and preserve intricate design details.

  • Model Visual Generator: Fashion stores can now create high-quality, model-worn visuals of their garments without the need for photoshoots—cutting cost, time, and logistics.

  • Seamless User Experience: The try-on flow was built to work across devices with minimal friction. Whether it's a boutique owner uploading a new design or a customer trying on an outfit remotely, the experience feels smooth and professional.

Key Highlights

  • Works seamlessly with Indian ethnic wear and complex drapes

  • Allows users to upload their own image to try outfits virtually

  • Enables fashion stores to generate on-model visuals without physical shoots

  • Designed to be used by both boutiques and online retailers

Results and Impact

Reflaire is now enabling fashion brands and boutiques to:

  • Convert remote consultations into confident purchases

  • Reduce sample-making costs

  • Improve engagement on product pages

  • Offer a modern, tech-enabled shopping experience

With Reflaire, what was once a limitation—“how will this look on me?”—has now become a powerful feature.

Have a project idea in mind? Let’s chat about how we can bring it to life— virtually, from anywhere in the world!

Have a project idea in mind? Let’s chat about how we can bring it to life— virtually, from anywhere in the world!